Burger King’s “Bullying Jr.” Ad

“Communication is a symbolic process whereby reality is produced, maintained, repaired, and transformed,” said communications scholar James Carey. This is especially true in this David Miami ad for Burger King. Last year the David Miami ad agency created this brand-building ad. It contrasts customers’ reactions to the “bullied” hamburgers they are given, and their reactions to the bullying of a young man. The ad is […]

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